Social Media users are becoming the stable bread and butter users of many blogs and professional link baiter’s but few people understand how diverse (or not) these groups are recently we have been putting our efforts into looking at not only how they interact with our sites but how social media users differ from “normal” traffic.
How these test were conducted
Tracking individuals is a bit of a pain but achievable even using tools such as Google Analytics (a blog post in itself hmm there is an idea!) however luckily we are able to separate users starting point simply based on their referral information. The statistics gathered here are collected from a sample of 1000 social users (Diggers and stumblers) from 3 sites (various niches arts& craft, computing, and poetry) over a period of a month an equal number was collected of “normal” users stats to make a fair comparison (for the point of these stats norm is a visitor arriving via search engines or a non social referring site.)
Yes the pie charts are blue, it fits in with the theme, if you are colour blind please accept my apologise I can of course send you the raw data for you to turn into the colour of your choice. Otherwise their blue live with it
Social users vs the “norms”