Comments on: Mullet vs Mulldina or just use a domain?

By: Link Attack! Social Media Optimization, Blog Awards and Marketing Articles

Link Attack! Social Media Optimization, Blog Awards and Marketing Articles — Sun, 13 Jan 2008 22:35:31 +0000

[...] Mullet vs Mulldina or just use a domain?: Tim Nash talks about using different site templates for visitors referred by social media channels. Interesting strategy to explore if you’re doing a fair bit of social media marketing. With the Mulldina we present the same information but with different layouts, one for our social media users and one for your regular users. The Mullet and the Mulldina are rubbish haircuts but they are a powerful and effective strategy in social media for sites that..want to optimise there social media linkbait to be tailored to individual social media sites. [...]

By: Tim Nash Assimilated - The Idiot’s Guide To Getting StumbledUpon - Hobo SEO UK

Sun, 13 Jan 2008 20:48:51 +0000

[...] Mulldina Strategy (perhaps not an amazing article but the technique will I think become one of the most used techniques by greyhat SMOs this year) [...]

By: Interview: Tim Nash On Social Media, Digg, StumbleUpon & His New Membership Site | Search Engine Marketing, Social Media & Web Solutions | Squareoak - New York, NY » Blog Archive

Fri, 11 Jan 2008 22:37:14 +0000

[...] be on offer, the opening content will include a few useful tools such as a working example of my Mulldina strategy as a Wordpress plugin, a short course on tracking social media users, several articles on our [...]

By: Tim Nash

Tim Nash — Thu, 10 Jan 2008 09:50:54 +0000

Hi Gab, for you the simplest way would be to have your landing pages and add a piece of code to drop a cookie identifying which landing page they arrived from then use a bit of PHP on your about page to show the correct url for their return path. The issue you may have is if people start linking to those landing pages then you may have to implment some of the more advanced bits, oh and don’t forget once your campaign is over 301 those landing pages to a central point. Also if you are simply changing layout have you considered using javascript/php to change the layout and have just 1 page, it might not be 100% accessible or search engine friendly (so don’t enclose the content) but if your visitors are PPC they would have had to click on the javascript ad to get there.

By: Gab "SEO ROI" Goldenberg

Gab "SEO ROI" Goldenberg — Thu, 10 Jan 2008 05:55:43 +0000

Err wait, aren’t classes CSS? Any chance to integrate them? What if I did $link = landing URLs if $link = yada.com/123 then make ‘home’ link (and all others where the href=’$link’) =yada.com/123 Am I making sense?

By: Gab "SEO ROI" Goldenberg

Gab "SEO ROI" Goldenberg — Thu, 10 Jan 2008 05:53:28 +0000

Tim, this is an EXCELLENT piece. I’ve been struggling with this problem in the context of PPC for a while. What I want to do is have a minisite with plenty of landing pages (mostly the same body content, but different titles and possible locations for the pictures or different pictures entirely). The problem is that if someone visits, I need to be able to give them the about page and other static pages, with a link back to their specific landing page — without the navigation linking to all the landing pages (which would be odd and confusing)! Do you think the mulldina (love the word lol, though its ugly as f) would be appropriate? Or rather just some php script like if landing URL = yada.com/123 then make ‘home’ link (or a class of links) href=yada.com/123 Does that make sense?